--- title: "Success Story: Daria Vey, CSM at 4CRMs Testing FlowNer Before You Do" description: Meet Daria Vey, FlowNer's first user and beta tester at 4CRMs. Discover how she builds email sequences, automates follow-ups, and tests FlowNer inside HubSpot Starter. image: https://www.4crms.com/hubfs/Meet%20FlowNer%E2%80%99s%20First%20User.png --- [![logo](https://www.4crms.com/hs-fs/hubfs/logo.png?width=378&height=64&name=logo.png)](https://www.4crms.com/) - [Our Apps](https://www.4crms.com/apps-catalog) - [CloneNer Clone & Automate Best in Class Automation App](https://www.4crms.com/clonener) - [LineNer Manage Products & Bundles](https://www.4crms.com/linener) - [Copy Line Items Between Deals](https://www.4crms.com/copy-line-items-between-deals) - [Notifyer Track & Get Notified](https://www.4crms.com/notifyer) - [Data Bridge Extend & Access Instantly](https://www.4crms.com/data-bridge) - [FlowNer Enroll Contacts in Sequences (Get Sequences for Starter Hub)](https://www.4crms.com/flowner) - [See all...](https://www.4crms.com/apps-catalog) - [Pricing](https://www.4crms.com/pricing) - [Success Stories](https://www.4crms.com/success-stories) - [RevOps Works & FlowNer New!](https://www.4crms.com/success-story-revops-works-flowner) - [LUNOS Slovenija & Copy Line Items New!](https://www.4crms.com/streamline-hubspot-quoting-with-copy-line-items) - [Zestey Consulting & Data Bridge](https://www.4crms.com/how-zestey-consulting-optimized-hubspot-with-data-bridge) - [Zestey Consulting & LineNer](https://www.4crms.com/how-zestey-consulting-setup-the-ability-to-add-discounts-and-billing-terms) - [Velocity Growth & CloneNer](https://www.4crms.com/success-story-velocity-growth-clonener) - [Veeva Systems & LineNer](https://www.4crms.com/linener-veeva-systems) - [Grupo Servica & CloneNer Interview with Customer Q&A](https://www.4crms.com/blog/success-stories-how-grupo-servica-use-clonener-in-hubspot) - [Archy & FlowNer Interview with Customer Q&A](https://www.4crms.com/success-story-how-archy-automates-sales-sequences-with-flowner) - [For Partners](https://www.4crms.com/for-partners) - [Partner With Us](https://www.4crms.com/for-partners) - [Our Partners](https://www.4crms.com/hubspot-partner-experts) - Resources - [Knowledge Base](https://www.4crms.com/help) - [Our Security Measures](https://www.4crms.com/security-policy) - [Our Happy Customers](https://www.4crms.com/testimonials) - [Blog](https://www.4crms.com/blog) - [Help](https://www.4crms.com/help) [Contact us ![arrow](https://www.4crms.com/hubfs/raw_assets/public/4CRMs%20-%20Redesign/images/theme-icons/arrow-right-pixel.svg)](https://www.4crms.com/contact-us) 1. 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[Success Story: Daria Vey, CSM at 4CRMs Testing FlowNer Before You Do](https://www.4crms.com/blog/success-story-daria-vey-csm-at-4crms-testing-flowner-before-you-do) Share ![background](https://www.4crms.com/hs-fs/hubfs/raw_assets/public/4CRMs%20-%20Redesign/images/bg-overlay-3.jpg?width=1151&height=397&name=bg-overlay-3.jpg) \# FlowNer # Success Story: Daria Vey, CSM at 4CRMs Testing FlowNer Before You Do **Last updated:** 12 November 2026 Meet Daria Vey, FlowNer's first user and beta tester at 4CRMs. Discover how she builds email sequences, automates follow-ups, and tests FlowNer inside HubSpot Starter. ![flowner-success-story-with-daria](https://www.4crms.com/hs-fs/hubfs/Meet%20FlowNer%E2%80%99s%20First%20User.png?width=428&height=335&name=Meet%20FlowNer%E2%80%99s%20First%20User.png) *By [Daria Vey](https://www.linkedin.com/in/daria-vey-3bb282373/), 4CRMs team member and FlowNer beta tester.* ##### **Meet FlowNer's first user (spoiler: she works here)** At [4CRMs, building HubSpot apps](https://www.4crms.com/apps-catalog) is our job, but working in HubSpot is our everyday reality. Our own deals, contacts and follow-ups all live there. So when the team began shaping FlowNer, our new email sequences app, I raised my hand to become its very first user, long before it reaches a single customer. ![flowner-app-listing-view](https://www.4crms.com/hs-fs/hubfs/image-png-Nov-12-2026-09-13-40-9128-AM.png?width=2328&height=812&name=image-png-Nov-12-2026-09-13-40-9128-AM.png) FlowNer is still in beta, so it isn't running my outreach just yet. For now, I'm putting it through its paces in our own HubSpot portal: building sequences, breaking them, rebuilding them and questioning every setting along the way. The goal is simple. Once the release is ready, my real onboarding emails move into FlowNer, and any rough edges have already been found and fixed by someone on our side of the screen, not yours. Rather than another feature list, here's an inside look at my first test sequence, from a blank editor to enrolled contacts, followed by my candid feedback as a tester. ## **Why we needed FlowNer in the first place?** We're on HubSpot Starter, just like a lot of small teams we talk to every week. Starter is a solid foundation, but when you want simple automated email follow-ups, you quickly bump into the ceiling. The usual options are: - Upgrade to a much pricier HubSpot tier for one feature. - Plug in a third-party outreach tool with fifty tabs, its own contact database and a learning curve the size of a mountain. We didn't want either. We wanted something that lives inside HubSpot, does sequences well, and gets out of the way. That's FlowNer: enroll contacts, send a few well-timed emails, done. No extra dashboards to babysit, no features you'll never touch. ### **Set up the sequence (takes about two minutes)** Every sequence starts in a single, uncluttered editor. For my test I created "First Sequence", a two-email flow designed to welcome new contacts and follow up a few days later. We will most likely make some changes to the visual appearance, but for now, this is how it looks. I just want to be honest and transparent with you. Here's the editor: ![](https://www.4crms.com/hs-fs/hubfs/undefined-Nov-12-2026-09-06-34-8605-AM.png?width=2048&height=895&name=undefined-Nov-12-2026-09-06-34-8605-AM.png) What struck me first is how much ground this one screen covers without feeling crowded: - **Sequence name**: the label your team will recognise at a glance in the sequence list. - **Who can see this sequence**: keep it personal or open it to everyone on the account. I shared mine, so colleagues can reuse a proven flow instead of rebuilding it from scratch. - **Send window**: I chose 10:00 AM to 11:00 PM, so no email ever lands in the middle of the night. - **Business days only**: a single checkbox that keeps weekends quiet and replies more likely. The panel on the right works like a quiet co-pilot. It tracks the number of emails (two) and the total length (three days), offers short tips on reordering steps and personalization, and flags anything unfinished. In my case it reminded me that "1 email step needs a body before you can save", a small safeguard against sending a blank email to a real prospect. ### **Add emails and waits** A sequence in FlowNer is just a stack of steps. You add an **Email**, then a **Wait**, then another **Email**, and so on. My flow was two emails with a 3-day pause in between: ![](https://www.4crms.com/hs-fs/hubfs/undefined-Nov-12-2026-09-06-35-2967-AM.png?width=2048&height=749&name=undefined-Nov-12-2026-09-06-35-2967-AM.png) ### Things I love about FlowNer App Sequences: - **The editor feels familiar.** Bold, italics, lists, links, images, attachments, font sizes, colors, emoji. If you've written an email before, you already know how to use it. - **Personalize button.** One click drops in first name, company or job title, so "Hi there" becomes "Hi Anna". - **Thread control.** By default, follow-ups continue the previous email's thread, which looks natural in the inbox. Want a fresh conversation? Tick "Start a new email thread". - **Up/down arrows on every step.** Changed your mind about the order? Move it. No drag-and-drop gymnastics. One small but useful detail: waits are calendar days, counted from when the previous email *actually* went out. So a 3-day wait really means three days in the recipient's world. ## **Enroll your contacts** This is the fun part. In the top-right corner there are two buttons: **Enroll a List** for a whole HubSpot list, and **Enroll contacts** for hand-picked people. ![](https://www.4crms.com/hs-fs/hubfs/undefined-4.png?width=300&height=307&name=undefined-4.png) I clicked **Enroll contacts**, and this opened: ![](https://www.4crms.com/hs-fs/hubfs/undefined-Nov-12-2026-09-06-35-7098-AM.png?width=2048&height=899&name=undefined-Nov-12-2026-09-06-35-7098-AM.png) That's the whole thing. Really: 1. Search or browse your HubSpot contacts and pick who should get the sequence. 2. Set the **pace**, for example 10 per hour. This keeps sending gradual and natural, which your email deliverability will thank you for. 3. Hit **Start Enrollment**. From there, FlowNer does the rest: sends within your window, skips weekends if you asked it to, waits the right number of days and moves each contact to the next step. ## **My feedback as a FlowNer beta tester** After a few rounds of testing, here's what stood out to me: - **It's simple.** Name, window, steps, enroll. You can build a sequence in the time it takes to read this article. - **It's focused.** There's no bloated feature list hiding the one button you need. Everything on screen has a job. - **It lives in HubSpot.** Your contacts, lists and team are already there, so there's nothing to sync or import. - **It fits HubSpot Starter.** That's us, and probably you. You get sequence-style automation without jumping to a pricier plan. To be fair, FlowNer is still in **beta**. You'll see the little "(beta)" label in the header, and there are still edges to sand. That's my job right now: every time something slows me down, I send it straight to our developers, and it goes onto the fix list long before it reaches you. [![Automate Sequence Enrollment — Free](https://no-cache.hubspot.com/cta/default/39685994/interactive-212411152191.png)](https://www.4crms.com/hs/cta/wi/redirect?encryptedPayload=AVxigLL4qjpZbakHWCm3Pll4Jrmq7Gt4JHNJxo2nShmCF1SsD2cdA%2B%2FffowaKnMzdxX2jfnh52cRHTStvzVVJT27NC3qqxq0d4K7aTDpOORpYBUnTvusSiJDUP5wKxQgXHrLkFK2r9EpQPCAo6WQFdiSaaLAjMugxxKowNa0VrV5FBBjG%2BqfaC5lOM1FcFat2ry9nPaBippPhPkcvp1hI%2BbcRZrJKaJPa%2Bwr0jKOK3ZkdpdDpHO8n3kh5xny9vENcRtl1TBqVRA4d3XGIA8PybkA2bBz&webInteractiveContentId=212411152191&portalId=39685994) ## **What's next?** The full release is close. The core flow you just saw (build, personalize, enroll, send) is already in place. Once the beta wraps up, I'm moving my own follow-ups over to FlowNer. If you're on HubSpot Starter and you've been wishing for simple email sequences without the extra cost or complexity, I think you'll like FlowNer as much as I do. Want to try the beta or tell us what you'd like to see? [Get in touch with the 4CRMs team](https://www.4crms.com/contact-us). We read every message, and your idea might be the next thing we ship. Posted in: - \# FlowNer *Was* this *helpful?* ![](https://www.4crms.com/hubfs/raw_assets/public/4CRMs%20-%20Redesign/images/time-icon.svg) 6 minutes read In this article ![Daria Vey](https://www.4crms.com/hubfs/%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202026-03-24%20000040.png) Daria Vey I help HubSpot teams work smarter by supporting tools like CloneNer, LineNer, DataBridge, Notifyer, Copy Line Items and FlowNew. My focus is on helping users streamline workflows, automate processes, reduce manual work, and get the most value out of these solutions. At 4CRMs, we’re constantly building new products to make HubSpot more powerful and user-friendly. I’m here to guide you through setup, share best practices, and help solve even the trickiest edge cases. Always happy to connect and support you along the way. ![](https://www.4crms.com/hs-fs/hubfs/raw_assets/public/4CRMs%20-%20Redesign/images/bg-gr.jpg?width=320&height=179&name=bg-gr.jpg) Left with any questions? 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